Sweat equity

Anonymous digital media exec on the busted lottery tickets of the scale era

The Washington Post’s BHAG

Plus: Axios' Sara Fischer on the rise of alternative media

Star systems

Talent, system players, glue guys, JAGs

Journalism's creator dilemma

Time to take creators seriously

Attention bankruptcy

Plus Zuckerberg's genuflection and feedback on the end of affiliate arb

The end of affiliate arb

Hope everyone had a good break. I’m skipping CES this year, so 2025 is off to a calmer start. Today, a conversation about the Information Space in 2025 and another with Mike Mallazzo about the year ahead in affiliate/commerce. Unlock audience insights that drive revenue First-party data is

2025 trendlines

The year of the Information Space

How Gannett is adapting for an AI era

Plus: mainstream media's rough end to the year

Reinventing the article page

The atomic unit of news needs a refresh

Vox populi

The Information Space is center stage

Incentives

Takeaways from The Rebooting's recent private dinners

The transaction layer

Impression-based media wanes