Changing lanes
Informed is bundling premium subscription content
Brian Morrissey
Brian Morrissey is the founder of The Rebooting. Prior to The Rebooting, Brian was the President and Editor-in-chief of Digiday for nearly a decade.
The new subscription bundle
Informed is bundling premium subscription content
The return of conversational media
The spread of conversational interfaces will change media habits
The race to define AI
Opportunity or threat?
Chaotic energy
Spreadsheet energy has diminishing returns
Optimism, AI and backlashes
Plus: An interview with the "original Substacker"
Finding leverage
Figuring out how to win starts with figuring out your unfair advantages
The Dispatch nears 40k paid subscribers
After three years, the politics news and analysis publication has converted nearly 17% of its free email subscribers
Villains
Narratives matter, and casting Apple as an antagonist is a losing strategy
Real media
The media business is running out of rackets
Ownership
Navigating conflicts is tough in media
Media's identity crisis
When everything is media, what's a media business?