What's next for story formats
Formats are the workhorse of publishing
Read more
Revenge of the generalists*
They also need to be specialists
Where social media went wrong
BuzzFeed CEO Jonah Peretti on why the algorithms have made platforms a drag
Small is beautiful
Couple things to know about: * We are conducting a research project in collaboration with Omeda. We are trying to better understand the audience strategies of publishers as they navigate what I call below the Great Realignment that’s shifting publisher models to focus more on deeper audience ties than raw
Brand safety’s latest failure
Gambling is still going on in Casablanca