Elon Musk: Web 2.0 man

Attaching “community notes” to ads is a return conversational advertising

Brand lessons from political campaigns

Building a publishing brand is increasingly like running for office

The BuzzFeed News misalignment

Plus: a podcast with NYU's Jay Rosen on news subsidies

Known unknowns of media in an AI era

Into the void

In praise of friction

Speed bumps are a drag but helpful

Should publishers go to war over AI?

Block and sue vs build

Substack’s CEO on ads, bundling and what’s next

Plus: Beware of benevolent billionaires with Nazi memorabilia collections

AI's coming media shakeout

Good time to be efficient, focused and human

The non-partisan news dream

There's little evidence it's what people want

Newsletters in a post-ZIRP era

Substack meets Masterclass meets....

Media's small-ball era

Substack meets Masterclass meets....

What's next for story formats

Formats are the workhorse of publishing