Revenge of the generalists*
They also need to be specialists
Latest
Where social media went wrong
BuzzFeed CEO Jonah Peretti on why the algorithms have made platforms a drag
Small is beautiful
Couple things to know about: * We are conducting a research project in collaboration with Omeda. We are trying to better understand the audience strategies of publishers as they navigate what I call below the Great Realignment that’s shifting publisher models to focus more on deeper audience ties than raw
Brand safety’s latest failure
Gambling is still going on in Casablanca
Fork in the road
What do you to build?
Publishing's original sin
OK, one of them
Time to compete
The world is getting more competitive
Are publishers fumbling AI?
A conversation with The Media Copilot's Pete Pachal on publishers early efforts to harness AI.
Sweat equity
Anonymous digital media exec on the busted lottery tickets of the scale era
The Washington Post’s BHAG
Plus: Axios' Sara Fischer on the rise of alternative media
Star systems
Talent, system players, glue guys, JAGs
Journalism's creator dilemma
Time to take creators seriously
Attention bankruptcy
Plus Zuckerberg's genuflection and feedback on the end of affiliate arb
The end of affiliate arb
Hope everyone had a good break. I’m skipping CES this year, so 2025 is off to a calmer start. Today, a conversation about the Information Space in 2025 and another with Mike Mallazzo about the year ahead in affiliate/commerce. Unlock audience insights that drive revenue First-party data is
2025 trendlines
The year of the Information Space
How Gannett is adapting for an AI era
Plus: mainstream media's rough end to the year
Reinventing the article page
The atomic unit of news needs a refresh
Vox populi
The Information Space is center stage
Incentives
Takeaways from The Rebooting's recent private dinners
The transaction layer
Impression-based media wanes
You are the media
Mainstream media in a populist era
Notes from London
Traffic woes
Decoding the manosphere
Aggregators upstream, repackagers downstream
UX-monetization tradeoffs
The state of publisher video monetization