Fighting the last war

The antitrust case against Google is a classic case of fighting the last war

Audience segmentation is the new surface area

Finding the wheat among the chaff

Media's not dying, it's changing

Plus: Why did Google come to dominate ad tech?

What B2C can learn from B2B

Plus: Google on trial

Founder mode (media's version)

Thanks for the various pizza recommendations. I’m going to be contrarian and say I had better pizza in Palermo than in Naples. As a side note, Palermo is an underrated place to visit and Italy might be far behind the U.S. in GDP per capita but is far

Time is time

Recalbrating for a zero marginal-cost world

The vibe shift to normal

The recalibration is underway

News in the information space

Why packaged media is losing ground to individuals.

From CPM to CPS

Publishers need to master the basics of affiliate

Building brands in a creator era

Easy on paper, hard in reality

A refocused Axios

Plus: monopolies and memes

Mass brands without mass media

The fragmentation of media is a problem for mass brands

The future of search

Welcome to August. For the past month, I have been taunted by an out-of-office message by a lucky Danish reader who has been off for all of July for "ferie." Welcome back, Jan. This is real aspiration. Today, I wrote about the future of search based off a

The cautionary tale of Nike

Dance with the one you brung

The dark side of performance

There's an incentives issue

Twilight of the hegemon

Maybe those in charge don't know what they're doing